Science & Tech

Talent and education do not have to compete, content creators told

“Social media is not a replacement for school. We attend school during the day and only livestream in our free time after classes. When the cameras come on, another kind of learning begins. Through dance, entertainment and live interaction, we are building confidence, communication, teamwork, creativity and digital skills,” they said. 

But behind the views is a deeper story — young people combining education, talent and technology to create opportunities for themselves and others.
By: Moses Nsubuga, Journalist @New Vision


Youth aiming to profit from social media, as they pursue their careers, have been told that talent and education don't have to compete; instead, both can grow together.

“Child protection must extend to the digital spaces where young people learn, communicate and spend their time. Children should not be kept out of the digital world; they should be equipped to navigate it safely,” said Sweet Kids Foundation streamers, urging young people to prioritise education alongside their talents.

Through opportunities generated by digital activities, youth can contribute towards their tuition and other educational needs, the group stressed

“For young people who have faced financial challenges, this is significant. Instead of seeing difficult circumstances as the end, we are using what we have — creativity and personality — to create opportunity, and that’s how we have been able to continue with our studies.”

The group that started as one of the talented young Ugandans dancing and creating content online is becoming one of Uganda's most inspiring youth digital stories, with over 1.8 million followers.

But behind the views is a deeper story — young people combining education, talent and technology to create opportunities for themselves and others.

“Social media is not a replacement for school. We attend school during the day and only livestream in our free time after classes. When the cameras come on, another kind of learning begins. Through dance, entertainment and live interaction, we are building confidence, communication, teamwork, creativity and digital skills,” they said. 

When talent helps pay for education 

Perhaps the most powerful part of their journey is that the same talent entertaining millions is also helping them stay in school. Through opportunities generated by talent, they contribute towards tuition and other educational needs.

“For young people who have faced financial challenges, this is significant. Instead of seeing difficult circumstances as the end, we are using what they have — creativity and personality — to create opportunity.”

On May 5, 2026, the foundation carried out an outreach in Kaganda, Masaka District, supporting 49 children with school requirements including exercise books, pens, pencils, rulers and sharpeners, plus sanitary pads for teenage girls. 

Vulnerable families also received rice, sugar, soap and sanitary products. For those children, it was not just a donation — it was another chance to keep learning.

 

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