European football model 'unsustainable', says new CEO of Super League promoter
Reichart, the 48-year-old former boss of the RTL media group in Germany, was on Wednesday appointed head of A22 Sports Management.
PREMIUM Sports
European football model 'unsustainable', says new CEO of Super League promoter
By NewVision Reporter
Journalists @NewVision
The new CEO of the company promoting the Super League, German businessman Bernd Reichart, says European football must hold talks to reshape its future and warns it is "becoming unsustainable"