Are memes important to a film project?
While some nations have embraced memes as effective marketing tools, Ugandans are still deliberating whether to consider them integral to project promotion. Ugandan filmmaker Isaac Nabwana, renowned for his work at Ramon Pictures (Wakaliwood), attests to the power of memes. He told The New Vision that memes played a crucial role in the global publicity and promotion of his film "Who Killed Captain Alex," Uganda's most popular action movie.
PREMIUM Ent. & Lifestyle
Are memes important to a film project?
By NewVision Reporter
Journalists @NewVision
Memes, initially comprising images, videos, or humorous content swiftly replicated and disseminated by internet users, have become commonplace in our rapidly modernizing world,