Uganda bolsters trade and investment ties in China
The Ugandan delegation, led by Juju Nsababera, emphasised that the East African nation is positioning itself as a competitive supplier of value-added, high-quality products to international markets.
A view of Uganda's booth at the 2026 China Import and Export Fair in Guangzhou, China. (Credit: X/@GovUganda)
GUANGZHOU - Uganda has strengthened its trade and investment profile following a high-impact participation at the just-concluded China Import and Export Fair in Guangzhou, China.
The fair took place on May 1-5.
In a statement, Uganda is said to have used the global platform to promote exports, attract investment, and deepen economic cooperation, particularly with China.
The Ugandan delegation, led by Juju Nsababera, emphasised that the East African nation is positioning itself as a competitive supplier of value-added, high-quality products to international markets.
Exhibitors from sectors such as coffee, shea butter, and artisanal crafts attracted strong interest from global buyers, with several securing direct sales and export orders. 
Patrons checking out items on display at Uganda's booth at the 2026 China Import and Export Fair
Government representatives noted that this reflects growing international demand for Ugandan products.
Beyond trade, Uganda also registered interest as a tourism and investment destination, with engagements initiated with potential partners across Asia, Europe, and the Middle East.
Officials highlighted that participation in platforms like the Canton Fair is critical in expanding exports, promoting value addition, and strengthening Uganda’s integration into global value chains.
They reaffirmed that Uganda remains open for business and committed to building strong international partnerships.