Vision Group gets new printery

Dec 08, 2009

THE New Vision’s $15m (sh28b) ultra-modern printer, intended to increase the company’s printing capacity and efficiency, will be operational early next year.

By Raymond Baguma

THE New Vision’s $15m (sh28b) ultra-modern printer, intended to increase the company’s printing capacity and efficiency, will be operational early next year.

“Currently, the printer is under installation and when complete, it will have the capacity to print 40,000 copies per hour and 64 pages of full-colour in one run,” the New Vision chief executive, Robert Kabushenga, told advertisers yesterday.

The construction of the factory for the printing press started in May and will be complete by March 2010, he added.

The breakfast meeting, held in the new factory, was organised to share with the advertisers how the Vision Group plans to serve them better. The meeting also gave the advertisers an opportunity to see the new printer.

Kabushenga said the new developments, that include a studio for the recently opened Bukedde TV, will reshape Uganda’s media industry.

He said the arrival of Bukedde TV has ‘revolutionised’ television in Uganda with its popular programming of translated movies.

He urged advertisers to take advantage of the different Vision Group media platforms, which now include five newspapers, five radio stations, a television station, four magazines and an online division.

“It is no longer effective to serve your clients in one platform. No person can serve you better in the media industry right now than us,” he told the advertisers.

He said the launch of Bukedde television and radio had boosted the newspaper sales and would be replicated for all other print titles.

“Last year, Bukedde was selling 14,000 copies and now there has been a 100% increase to 28,000 copies,” Kabushenga said

He announced that the recently launched Etop Radio has attracted thousands of listeners in its first month of operation and that Radio Rupiny will be officially launched in Gulu this weekend.

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