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By Vision Reporter

Added 2nd March 2006 03:00 AM

Celtel’s Eva Kamya is out to prove that mobile phone service sales assistants can do much more than just marketing airtime.

Celtel’s Eva Kamya is out to prove that mobile phone service sales assistants can do much more than just marketing airtime.

By Titus Serunjogi

Celtel’s Eva Kamya is out to prove that mobile phone service sales assistants can do much more than just marketing airtime.

The 25-year-old soprano recently locked herself away inside the No-End Entertainment Studios with a top producer.

Today, Kamya is riding high on the radio waves with her new single Callbox. From all the call-in request, for the song, it can only be a matter of time before Kamya steers into the top 20 charts.

Done to mellow Afro-pop rhythms, Callbox decries family men who run away from their wives and seek solace in phone booths. The lyrics, perhaps, have a naughty meaning.

In turn, the singer advises housewives to feign some fancy ring tones and thus woo their husbands away from the phone booths.

Callbox runs down on everything from adultery and prostitution to housewives who do not care for their husbands. But what else would you expect to hear in a song written by Dan Mugerwa, the guy who wrote Masanyalaze.

There’s nothing about the rhythms in Callbox that could crack a new format now; it is still the same drastic bass beat mixed with a myriad of keyboard sounds to make a cheesy Afro-pop groove.

It is alike to the music of all Kamya’s local pop idols who also recorded at No-End Entertainment Studios. These include Fina Mugerwa, Irene Namubiru and the Xray.
Even the harshest critic would be charmed by Kamya’s tremulous yet flawless vocals.

Few artistes will capture the public’s conscience with a debut single. But Kamya had earlier on made herself a name at Sabrina’s Pub where she used to perform on karaoke nights.
Now she is determined to conquer the airwaves. Her debut album is underway.

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