UBL launches Smirnoff Black Ice beer
Uganda Breweries (UBL) has launched a new brand, Smirnoff Black Ice, a variant of Smirnoff Ice and Smirnoff Red Ice.
By Nicholas Kajoba and Chris Omony
Uganda Breweries (UBL) has launched a new brand, Smirnoff Black Ice, a variant of Smirnoff Ice and Smirnoff Red Ice.
The new brand was launched at the Grand Imperial Hotel in Kampala on Tuesday.
UBL’s marketing manager Sandor Walusimbi said the new brand was packed in 300ml KBL flint bottles with a die cut body label.
“A wrap-around the neck label of the bottle is designed for discerning drinkers with active social lives who have a keen interest in news,†he said.
Walusimbi said the product is an international brand.
“With a retail price of sh1,600, we proudly boast of a Christmas gift to all our customers,†he said.
Uganda Breweries (UBL) has launched a new brand, Smirnoff Black Ice, a variant of Smirnoff Ice and Smirnoff Red Ice.
The new brand was launched at the Grand Imperial Hotel in Kampala on Tuesday.
UBL’s marketing manager Sandor Walusimbi said the new brand was packed in 300ml KBL flint bottles with a die cut body label.
“A wrap-around the neck label of the bottle is designed for discerning drinkers with active social lives who have a keen interest in news,†he said.
Walusimbi said the product is an international brand.
“With a retail price of sh1,600, we proudly boast of a Christmas gift to all our customers,†he said.