Rebranded Orbit in West
Mar 08, 2004
THE popular Orbit chewing gum made by Nairobi-based Wrigley Company (East Africa) Limited, was launched in western Uganda with a new brand name, ‘Wrigleys P.K fruit chewing gum’.
By Ebenezer Bifubyeka
THE popular Orbit chewing gum made by Nairobi-based Wrigley Company (East Africa) Limited, was launched in western Uganda with a new brand name, ‘Wrigleys P.K fruit chewing gum’.
Launching the P.K brand, which stands for for, ‘Packed tight, Kept right’, the firm’s finance director, Bazhan Kombo Sikudhan, said each packet of P.K will be sold at sh100.
THE popular Orbit chewing gum made by Nairobi-based Wrigley Company (East Africa) Limited, was launched in western Uganda with a new brand name, ‘Wrigleys P.K fruit chewing gum’.
Launching the P.K brand, which stands for for, ‘Packed tight, Kept right’, the firm’s finance director, Bazhan Kombo Sikudhan, said each packet of P.K will be sold at sh100.