Why persist with a bad image of our country?
Sep 14, 2002
SIR— I wish to express my disappointment on the quality of presentation on our national radio — Radio Uganda.
SIR— I wish to express my disappointment on the quality of presentation on our national radio — Radio Uganda.
Although Uganda has many mass communication training institutions now, including Makerere University, Radio Uganda continues to employ the worst presenters.
Matters have further been made worse with the opening of many private FM radios. The private radio stations, as expected of any enterprise, are employing the best graduates of mass communication and the unsuccessful applicants to the private radios seem to be left to the national radio. It is even unfortunate that the few good original presenters of Radio Uganda have crossed to the private media. The two examples are Francis Bbaale and Christine E. Lubwama. The poor quality of the presentation we are complaining about includes jerky reading like that of poor students or pupils from poor schools, poor pronunciation of English, and more annoying, pronouncing African names as if they are English. The most irritating example is Jie, pronounced by some poor readers as Jai!
Why, for example, announce, “Now death announcementsâ€, only later to read other announcements not related to death.
My wonder is, do the employing authorities of Radio Uganda ever listen to our national radio? If yes, why can’t they be concerned about the shame some of our presenters expose to the world so that they do something to improve the situation?
I am aware that the ministry in charge may say they can’t attract the best presenters because of low funding by government. Then if it that is true, let us privatise Radio Uganda to help us get rid of the shame.
Let us love our country and we resist any persistent negative portrayal of our image.
Gabriel Locole Nalungan
Nabitlatuk, Moroto
Although Uganda has many mass communication training institutions now, including Makerere University, Radio Uganda continues to employ the worst presenters.
Matters have further been made worse with the opening of many private FM radios. The private radio stations, as expected of any enterprise, are employing the best graduates of mass communication and the unsuccessful applicants to the private radios seem to be left to the national radio. It is even unfortunate that the few good original presenters of Radio Uganda have crossed to the private media. The two examples are Francis Bbaale and Christine E. Lubwama. The poor quality of the presentation we are complaining about includes jerky reading like that of poor students or pupils from poor schools, poor pronunciation of English, and more annoying, pronouncing African names as if they are English. The most irritating example is Jie, pronounced by some poor readers as Jai!
Why, for example, announce, “Now death announcementsâ€, only later to read other announcements not related to death.
My wonder is, do the employing authorities of Radio Uganda ever listen to our national radio? If yes, why can’t they be concerned about the shame some of our presenters expose to the world so that they do something to improve the situation?
I am aware that the ministry in charge may say they can’t attract the best presenters because of low funding by government. Then if it that is true, let us privatise Radio Uganda to help us get rid of the shame.
Let us love our country and we resist any persistent negative portrayal of our image.
Gabriel Locole Nalungan
Nabitlatuk, Moroto