Nike's Germany kit deal 'inexplicable', says Adidas CEO

Defending the company's decision not to enter into a bidding war with its fierce US rivals, Gulden said the German sport outfitter would continue to go after major kit deals, including the franchise for France, but only if the price is right.

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AFP PHOTO
By NewVision Reporter
Journalists @NewVision
#Germany #Adidas

The sum reportedly paid by Nike to lure the German football team away from its historic partner Adidas was "inexplicable", the CEO of the German sportswear giant Bjorn Gulden told

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