Sumz unveils new flavours at the Toto Children’s Festival 2025

________________

The 2025 Toto Children’s Festival is turning up both the fun and the flavour. Uganda’s leading snacks manufacturer, Sumz, has introduced a tasty new treat for children, adding even more excitement to this year’s celebration.

Known for its high-quality agro-food processing and snack distribution, Sumz has unveiled its new Krunchable brand, which includes corn crisps available in barbecue and tomato flavours.

A tasty new twist for kids

As children from all corners of Uganda gather to celebrate and showcase their creativity, they are in for a special treat: these crispy corn snacks are set to become the festival’s new favourite bite. Beatrice Mary Birungi, the brand manager at Sumz, expressed her enthusiasm for the new product, which hit the Ugandan market just two weeks ago.

“We are thrilled to bring Krunchables to the festival,” Birungi said.

“At Sumz, it’s all about quality, not just quantity. We want to ensure the children enjoy delicious snacks that meet the high standards they deserve.”

Snacks that kids love

Available in two irresistible flavours - barbecue and tomato - Krunchables corn chips offer the perfect combination of flavour, crunch, and fun. Whether it’s a quick snack between activities or a treat to keep children energised for their creative pursuits, Krunchables are crafted to be a hit with young taste buds.

For parents, this new snack option offers reassurance, knowing their children are enjoying tasty yet high-quality snacks manufactured with care.

Birungi emphasised that Sumz’s commitment to quality is what sets them apart. “We’ve ensured that every bite of Krunchables is both delicious and safe, something every parent can appreciate.”

Fun, prizes and more!

But the treats aren’t the only exciting part of the Toto Children’s Festival 2025. As part of the festivities, children have the opportunity to win cash prizes worth sh3m, along with a variety of other fun rewards, including T-shirts, caps, and scholastic materials. There is plenty of fun and excitement in store.

For only sh10,000, children can enjoy a full day of entertainment, snacks, and unforgettable memories. The Toto Children’s Festival, sponsored by the Ruparelia Group, Sumz, NIRA, Toyota, Pepsi, and Indomie, is an affordable, thrilling way for families to celebrate the holiday season.