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Adidas reports 2023 loss, as Kanye fallout weighs
Sales fell by five percent to 21.4 billion euros, and were hit particularly hard in the United States due to the discontinuation of sales of Yeezy trainers that were designed with West.
Two Yeezy sales in 2023 brought in 750 million euros, well below the 1.2 billion euros of revenue the logo had generated in 2022. AFP
By: NewVision Reporter, Journalists @NewVision
FRANKFURT, GERMANY- German sportswear giant Adidas reported an annual loss for 2023 on Wednesday, still weighed down by the fallout from the end of its tie-up with controversial