Black Friday: new chapter to boost Uganda’s e-commerce growth
Though Uganda is still catching up to regional e-commerce giants like Kenya, which currently ranks third in Africa for e-commerce penetration, Uganda’s market is growing swiftly.
PREMIUMBusiness
(L-R) Vinod Goel, the Jumia CEO East Africa, Charity Winnie Kamusime Asiimwe, the Head of Marketing dfcu Bank and Steven Lamony, the Chief Commercial Officer Jumia Uganda interacting during the Black Friday Jumia 2024 Media Roundtable held Kampala. (Photos by Colleb Mugume)
NewVision Reporter
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Black Friday is a key factor in Uganda’s e-commerce journey, showcasing rapid growth and expanding digital consumer engagement across the country.