National
Miss Uganda beauty pageant joins Agriculture economic drive.
Publish Date: Aug 22, 2014
Miss Uganda beauty pageant joins Agriculture economic drive.
Brenda Nanyonjo addresses UPDF officers while Gen Saleh who introduced her to the gatthering looks on. Photo by Abu Mwesigwa
  • mail
  • img
newvision

 By Samuel Sanya 

An old adage goes that the best things in life are unexpected. While the annual Miss Uganda pageant is better known for its association with beer and alcohol brands, the 2014 edition is set to be sponsored by none other than the Operation Wealth Creation (OWC). 
 
“The next Miss Uganda will be based on agriculture. A Miss Uganda that is willing to get her hands dirty by doing meaningful agriculture,” Gen. Caleb Akandwanaho (Salim Saleh) who is the commander of OWC revealed on Tuesday.
 
“I hope the adverts in their promotions will be covered with Cassava, Oranges, Mukene (silver fish) and not beer or whisky,”  he told over 300 UPDF officers  at their pass out after an agricultural induction course at Makerere University . The officers are to be deployed around the country as zonal commanders under the OWC an initiative by President Yoweri Museveni to improve household income through agriculture. 
 
Brig. Elly Kayanja was among the UPDF officers who were passed out.

Gen. Saleh  who introduced Brenda Nanyonjo  the Chief Executive of Miss Uganda franchise  noted that sponsoring the 2014 Miss Uganda beauty pageant will change the mindsets of Uganda’s youth to focus on agriculture and maximize the enormous income generation opportunities that the sector provides.   
 
Nanyonjo told the gathering at Makerere University’s Main Hall,  that the fate of this year’s Miss Uganda fete had been thrown into limbo after last year’s sponsors pulled out of the sh300m rated event. “We  were stuck until someone  advised that we contact Gen Saleh with a concept on Agriculture. The 5 to 10 year OWC deal is a stitch in time,” a visibly excited Nanyonjo said.
 
Nanyonjo pointed out that the new- love for agriculture started with previous contestants, Fiona Nassaka who supplied the pageants boot camp with eggs, and green vegetables
 
She noted that while the pageant is better known for gloss and glamour over the years, they are turning a new page to give their slogan ‘beauty with purpose’ added meaning. 
 
“There is a misconception about Miss Uganda being just about girls doing their nails. Contestants for the next 5 to 10 years will be training young girls to feed themselves while making themselves wealthy,” she says.
 
“It (agriculture) is a very big change in the mindset of young people especially women.”
 
. Last year’s winner and reigning Miss Uganda, Stella Nantumbwe walked away with a Mercedes Benz A class whose fuel and maintenance were fully covered for a year.
 
The beauty queen is also entitled to a monthly stipend worth sh1.5m while the first and second runner up receive sh1m and sh500,000 respectively.

The statements, comments, or opinions expressed through the use of New Vision Online are those of their respective authors, who are solely responsible for them, and do not necessarily represent the views held by the staff and management of New Vision Online.

New Vision Online reserves the right to moderate, publish or delete a post without warning or consultation with the author.Find out why we moderate comments. For any questions please contact digital@newvision.co.ug

  • mail
  • img
blog comments powered by Disqus
Also In This Section
Woman found dead at Workers
A man was this Saturday morning found dead at Workers house...
Gov’t launches residual spray against malaria
Government has launched the second phase of indoor residual spraying against malaria causing vectors in 14 more districts in Lango, Bukedi, Teso and Busoga sub regions....
Kawempe MP appeals to KCCA on evictions
MP Ssebuliba Mutumba appeals to KCCA to establish a plan for business people displaced by ongoing demolition of illegal structures in the city....
WHO eyes mass Ebola vaccines by mid-2015
Hundreds of thousands of Ebola vaccine doses could be rolled out to west Africa by the middle of 2015, the World Health Organization said Friday, after new cases of the virus were reported in New York and Mali....
KCCA demolishes structures in Wandegeya
Kampala Capital City Authority (KCCA) has demolished several illegal structures in Wandegeya in an operation which lasted for close to five hours....
Army chief urges youth on hard work
The Chief of Defence Forces, Gen. Katumba Wamala, has cautioned the youth against impatience urging them to devote their energies to productive activities. He said most youth spend time watching movies which have given them an illusion of a rather glamorous life...
Should diplomatic passports issued to ex-govt workers be with drawn?
Yes
No
Can't Say
follow us
subscribe to our news letter