Science & technology
Secret app raises $25 mn, shifts focus
Publish Date: Jul 15, 2014
Secret app raises $25 mn, shifts focus
The app which has been an anonymous messaging board, now allows users to log in with Facebook and share with friends without revealing their identities.
  • mail
  • img
newvision

THE fast-growing anonymous mobile app Secret said Monday it had raised $25 million in venture capital and would expand as a social network connecting Facebook friends.

A new feature announced by Secret -- which up to now was an anonymous messaging board -- allows users to log in with Facebook and share with friends without revealing their identities.

"Facebook Login has been our top requested feature, for good reason," the Secret team said in a blog post.

"Our community members want more friend content in their stream, beyond simply the contacts from their phone. Facebook Login gives any user the option to (completely anonymously) connect Secret to Facebook and populate your stream with Facebook friends."

The app for Android and Apple devices rolling out this week will allow this new way of connecting with Facebook friends, and the company sought to reassure its users -- "yes it's anonymous, we don't even store your public name."

Another new feature called Collections will allow people to follow a particular topic.

This provides "the very best of Secret -- the conversations about work, love, loss and even food that have traveled far and wide through Secret give you a sense of what people are really feeling."

Similar to Twitter, Secret users can subscribe to any topic "and automatically receive new secrets from that collection" in their stream.

Secret, which is just six months old, is one of a handful of popular mobile apps that allow people to share comments anonymously.

The second round of funding gives the company a market value of $100 million, according to the New York Times.

The funding comes from Index Ventures, Redpoint Ventures, Garry Tan and Alexis Ohanian, SV Angel, Fuel Capital, Ceyuan Ventures, and "several others that shall remain a secret," the blog post said.

The statements, comments, or opinions expressed through the use of New Vision Online are those of their respective authors, who are solely responsible for them, and do not necessarily represent the views held by the staff and management of New Vision Online.

New Vision Online reserves the right to moderate, publish or delete a post without warning or consultation with the author.Find out why we moderate comments. For any questions please contact digital@newvision.co.ug

  • mail
  • img
blog comments powered by Disqus
Also In This Section
Rosetta comet-landing is Science
The top scientific breakthrough of 2014 was the European Space Agency''s Rosetta spacecraft''s rendez-vous with a comet....
N. Korea denies involvement in Sony cyber attack
North Korea's UN mission denies involvement in a cyber attack on Sony Pictures after the US FBI said it had evidence that Pyongyang was behind the hacking....
Sony hack a
Cyber attacks that ultimately prompted Sony Pictures to scrap the release of a madcap comedy about North Korea are a "serious national security matter," the White House said...
Apple co-founder Wozniak skeptical on smartwatches, Google Glass
Steve Wozniak says he is no fan of smartwatches and believes Google Glass will fail as he cautioned not to expect the company he co-founded, Apple, to always lead the way into new technologies....
Hackers trick way into ICANN computers
The private agency that acts as a gatekeeper for the Internet on Wednesday said that hackers tricked their way into its computers....
Venus probe ends after it runs out of fuel
The space probe that spent eight years carrying out a detailed analysis of Venus is out of fuel, and is set to die....
Do you agree with the ban on the export of maids?
Yes
No
Can't Say
follow us
subscribe to our news letter