Drivers to train in road safety
May 17, 2009
SPECIAL hire taxi drivers are to train in road safety. The training, to be carried out by Motion Media, an outdoor advertising firm and Arrive Alive Uganda (AAU), is aimed at reducing accidents.
By Mark Owor
SPECIAL hire taxi drivers are to train in road safety. The training, to be carried out by Motion Media, an outdoor advertising firm and Arrive Alive Uganda (AAU), is aimed at reducing accidents.
Barbara Mwanje, the AAU programme manager, said special hire drivers countrywide would be equipped with defensive driving skills and their vehicles fitted with first aid kits and the highway code manual.
“The campaign will start in Kampala and the surrounding districts because they have the highest number of drivers,†she said.
“The campaign would also be carried out through mobile advertising dubbed Taxi-AD,†the director of business development at Motion Media, Allan Mbabazi, said at the launch at Crested Towers in Kampala.
He said a similar initiative had been successful in Kenya, adding that research had shown that special hire cars get closer to the people compared to ordinary taxis.
SPECIAL hire taxi drivers are to train in road safety. The training, to be carried out by Motion Media, an outdoor advertising firm and Arrive Alive Uganda (AAU), is aimed at reducing accidents.
Barbara Mwanje, the AAU programme manager, said special hire drivers countrywide would be equipped with defensive driving skills and their vehicles fitted with first aid kits and the highway code manual.
“The campaign will start in Kampala and the surrounding districts because they have the highest number of drivers,†she said.
“The campaign would also be carried out through mobile advertising dubbed Taxi-AD,†the director of business development at Motion Media, Allan Mbabazi, said at the launch at Crested Towers in Kampala.
He said a similar initiative had been successful in Kenya, adding that research had shown that special hire cars get closer to the people compared to ordinary taxis.