Unilever promo to cost sh200m
Dec 14, 2007
UNILEVER has injected sh200m in the ‘Geisha Mother’s Love Song for Mummy’ promotion. The customer marketing officer, Margaret Namulindwa, said: “The promotion is dynamic and has brought together media stations countrywide, our trade partners, our outdoor promotions and leading icons in the m
By James Odomel
UNILEVER has injected sh200m in the ‘Geisha Mother’s Love Song for Mummy’ promotion. The customer marketing officer, Margaret Namulindwa, said: “The promotion is dynamic and has brought together media stations countrywide, our trade partners, our outdoor promotions and leading icons in the music industry.â€
The promotion is expected to last five weeks. Namulindwa said the grand prize would be a five-day fully-paid trip to Pattaya in Thailand. The winners will stay at the five-star Marriott Hotel.
The runner-up will get a fully-paid five-day holiday for three people at Mweya Safari Lodge, while the second runner-up will have a dinner for five at the Kampala Serena Hotel.
“The campaign is aimed at rewarding customers for their support to a brand that has consistently delivered value for money,†she said she told a press conference at their offices in Industrial Area.
UNILEVER has injected sh200m in the ‘Geisha Mother’s Love Song for Mummy’ promotion. The customer marketing officer, Margaret Namulindwa, said: “The promotion is dynamic and has brought together media stations countrywide, our trade partners, our outdoor promotions and leading icons in the music industry.â€
The promotion is expected to last five weeks. Namulindwa said the grand prize would be a five-day fully-paid trip to Pattaya in Thailand. The winners will stay at the five-star Marriott Hotel.
The runner-up will get a fully-paid five-day holiday for three people at Mweya Safari Lodge, while the second runner-up will have a dinner for five at the Kampala Serena Hotel.
“The campaign is aimed at rewarding customers for their support to a brand that has consistently delivered value for money,†she said she told a press conference at their offices in Industrial Area.