Tusker Project Fame goes to bars

Mar 13, 2008

TUSKER Project Fame has taken yet another trend – a karaoke competition in bars, dubbed the Sing-along Tusker Project Fame competition. Starting this week till the end of June, the competition will start in Kampala and its environs before going to Lira, Gulu, Mbarara, Jinja and Mbale districts.

By Nigel Nassar

TUSKER Project Fame has taken yet another trend – a karaoke competition in bars, dubbed the Sing-along Tusker Project Fame competition. Starting this week till the end of June, the competition will start in Kampala and its environs before going to Lira, Gulu, Mbarara, Jinja and Mbale districts.

The karaoke-themed bar activations are aimed at engaging the Tusker Malt consumers and getting them to relate with the reality TV show, Tusker Project Fame II, which goes on air later this month on WBS TV.

Uganda Breweries marketing manager Anthony Karimi, says the competition will run simultaneously with the TV show. Winners will get Tusker Malt-branded prizes.

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