Global digital marketing system to be launched
Oct 12, 2005
A new computerised global distribution system that enables service providers like airlines, hotels and car rental companies disseminate information about their services will be launched.
By Emmy Olaki
A new computerised global distribution system that enables service providers like airlines, hotels and car rental companies disseminate information about their services will be launched.
The Amadeus System was introduced in East Africa in 2003 beginning with Kenya, then Tanzania and in July this year, Uganda.
“We provide marketing, distribution and information technology services to the travel and tourism industry worldwide. Through Amadeus, airlines and other travel service providers can distribute and market their products through travel agency terminals and airline sales offices in over 215 markets,†Aymeric Lanez, the regional general manager, said.
Lanez said Amadeus enables improved performance through fast and simplified work procedures and support to the travel agent.
He said the system improves management information.
A new computerised global distribution system that enables service providers like airlines, hotels and car rental companies disseminate information about their services will be launched.
The Amadeus System was introduced in East Africa in 2003 beginning with Kenya, then Tanzania and in July this year, Uganda.
“We provide marketing, distribution and information technology services to the travel and tourism industry worldwide. Through Amadeus, airlines and other travel service providers can distribute and market their products through travel agency terminals and airline sales offices in over 215 markets,†Aymeric Lanez, the regional general manager, said.
Lanez said Amadeus enables improved performance through fast and simplified work procedures and support to the travel agent.
He said the system improves management information.