Tulambule Xmas promotion launched to spur domestic tourism

TOURISM   FESTIVE SEASON   

In a bid to encourage domestic tourism, the State Minister for Tourism, Wildlife and Antiquities, Godfrey Kiwanda has launched the Tulambule Christmas promotion 2019. 

Tulambule, will this year traverse South Western Uganda in areas of Kigezi including; Lake Bunyonyi, Lake Mutanda, and Mgahinga National Park. 

Speaking at the launch held at Ndere Culture Center in Kampala, yesterday, Kiwanda announced Uganda's readiness for the festive season and highlighted that Ugandans sharing their experiences online will open country to the world for many to visit its iconic features.

Hon. Kiwanda dancing during the launch at Ndere Center with the troupe. Courtesy photo

 
"We are launching this campaign to market Uganda among Ugandans. This is the best chance, to use the festive season to sell Uganda by traveling and sharing your experience online," Kiwanda said.

He added that as part of the campaign, the Ministry of Tourism, Wildlife and Antiquities had entered agreements with a host of top hotels and other institutions that will be partnering with the campaign to reward Ugandans during this campaign which will run until January 2020.

The rewards include dinners for two, family packages with bed and breakfast, and tourism excursion, tubing on the Nile 

Kiwanda also used the day to appeal to East Africans and Africans across the continent to interest themselves in tourism and consider Uganda among their top destinations.

Also speaking at the event, Claire Mugabi, Uganda Tourism Board Marketing Manager said that Tulambule Christmas promotion will this year be highlighted by a digital campaign that will see many travelers awarded. 

 
The campaign aims to encourage Ugandans to consume tourism products such as adventure, travel, dining, and holidays within Uganda.

Additionally, the campaign encourages travelers to widely post about their experiences on Facebook, Twitter, and Instagram in a way that inspires others to make the same trips and stand chances to win prizes. 

The event was attended by representatives from Uganda Wildlife Authority, Association of Uganda Tour Operators, Hotels, and Restaurants among others.

In the past, Tulambule Uganda has traversed areas on Northern Uganda, Eastern Uganda and parts of western Uganda among others.