Customers are king at Quality Supermarket-Quality Supermarket Supplement

By Joel Ogwang

Behind every successful organisation, is a team of dedicated and hardworking staff, goes a management function adage. However, for Quality Supermarket, there is an extra edge to its success; customers.

These form the bedrock of the business entity’s success.

Unlike the traditional coining of customers to mean the sellerbuyer co-existence, the enterprise’s close-knit relations with suppliers have ensured non-stop growth.

According to Diana Baguma, the director, Quality Supermarket boasts of 100 suppliers and vests its success in part to suppliers’ leniency.

“Our suppliers give us good terms. We hope to do better business with them, especially as we continue growing and providing them with better services and products,” she says. Baguma adds that Quality Supermarket’s rise has not been an exclusive affair; it is an inter-play of different actors including the directors and staff, suppliers and, above all, buyers.

The suppliers, meanwhile, played different roles right from the construction works, shipping and stocking of the shelves. “Our buyers have also been loyal to us. We thank them for the good relations and pledge to maintain our warm relations with them,” she notes.

But, while Quality Supermarket credits its customers for their tremendous contribution to its successes, buyers and local communities are grateful for the supermarkets emergency. This is owing to the supermarket’s vision of taking quality services to its customers in line with its motto; shopping made easy!

“I used to travel to Shoprite or Game stores, incurring transport costs and time to buy commodities, for restocking my shop” says Musa Katende, a shopkeeper. “With Quality Supermarket a stone’s throw away from my shop, restocking is now easier, timely and convenient more than before.”

For Isaiah Saire, a boda boda cyclist, there is now more business as more customers flock to buy merchandise from the supermarket. “Many of my customers are always going to the supermarket to buy items,” he says. “That is my opportunity to make money as I transport them.”