Coca-Coca in sh650m promo
Oct 05, 2005
CENTURY Bottling Company has launched a sh650m promotion dubbed, “Coca-Cola Music Wave.â€<br>The promotion manager, Kennedy Mutenyo, announced the campaign on Tuesday at the press conference in Namanve.
By James Odomel
CENTURY Bottling Company has launched a sh650m promotion dubbed, “Coca-Cola Music Wave.â€
The promotion manager, Kennedy Mutenyo, announced the campaign on Tuesday at the press conference in Namanve.
The company organised Coca-Cola Real Stars competition two years won by the late Kefa Mwesigwa.
It followed this with Coca-Cola PopStars competition, which produced the BLU*3
Mutenyo said particpants would be required to collect three liners to make the words, “Coca-Cola†“Music†“Wave,†write their names, addresses and telephone contacts.
These are later put in an envelope and dropped at local FM radio stations, Coca-Cola agents or depots or trucks to enter the eight draws.
“For instant prizes check, participants will check under the crowns or closures.
“They can be redeemed from local participating FM stations.
“You can call into participating FM stations to win other prizes,†he Mutenyo said.
He said the draw prizes include home theatres, while instant prizes include, mini-scan radios, music wave pens.
CENTURY Bottling Company has launched a sh650m promotion dubbed, “Coca-Cola Music Wave.â€
The promotion manager, Kennedy Mutenyo, announced the campaign on Tuesday at the press conference in Namanve.
The company organised Coca-Cola Real Stars competition two years won by the late Kefa Mwesigwa.
It followed this with Coca-Cola PopStars competition, which produced the BLU*3
Mutenyo said particpants would be required to collect three liners to make the words, “Coca-Cola†“Music†“Wave,†write their names, addresses and telephone contacts.
These are later put in an envelope and dropped at local FM radio stations, Coca-Cola agents or depots or trucks to enter the eight draws.
“For instant prizes check, participants will check under the crowns or closures.
“They can be redeemed from local participating FM stations.
“You can call into participating FM stations to win other prizes,†he Mutenyo said.
He said the draw prizes include home theatres, while instant prizes include, mini-scan radios, music wave pens.