Uganda has launched a new HIV campaign dubbed 'Time Up' to accelerate the drive towards ending AIDS by 2030.

It was launched in Kampala on Friday by health minister Dr Jane Ruth Aceng.

Aceng said the new campaign is critical in drumming up social behaviour change interventions to end HIV in Uganda.

It aims at raising HIV risk perception among high-risk audiences and increasing the proportion of people at high risk of getting HIV accessing testing services.

It also aims at motivating those who test HIV negative to adopt and sustain HIV prevention practices and services.

The campaign also aims at motivating those who are HIV positive to start and adhere to HIV treatment and equip health service providers with knowledge and skills to offer client-centred HIV services.

In Uganda, HIV prevalence reduced to 5.4% in 2020 from 18% in the 1980s, said President Yoweri Museveni recently.

He said in his World AIDS Day message on December 2 that 1.4 million people are living with HIV, and of these, 1.2 million are on treatment.

He said globally, about 37.7 million people are living with HIV and of these, 1.5 million were infected in 2020.

He urged the young to remain abstaining from sex and focus on their studies until they are old enough and prepared to face the world.