National
Sunday Vision, Aristoc offer book discountsPublish Date: Jun 29, 2014
Sunday Vision, Aristoc offer book discounts
  • mail
  • img
newvision

By Harriet Birungi
 
Beginning June 29, Sunday Vision readers will get a 10% discount on a wide range of books at Aristoc Booklex. Any buyer who presents a coupon from Sunday Vision will qualify for the discount in the month-long promotion.

Peace Nnaggenda, the director of Aristoc Booklex, said the promotion is aimed at encouraging a reading culture in Uganda.

“Often times, people say they have not heard about a certain book. By offering a discount, we want to capture mass readership,” Nnaggenda said.

She added that the list of books available for discount, cuts across various disciplines. They target parents, adults, employers, employees and football lovers. Among the books on promotion are fiction, biography, self-help, cookery, FIFA World Cup Brazil and football.

Daniel Komunda, Vision Group’s marketing manager for print publications, said the move is geared at rewarding Sunday Vision readers while promoting a reading culture.

“By subsidising on the cost of these books, we want our readers to have a copy of that book they thought was out of their reach,” Komunda said.

He added that the promotion will last a month, starting June 29 and ending July 27, 2014. All a reader needs is to buy a copy of Sunday Vision, cut out the coupon and go with it to Aristoc Booklex and get a 10% discount on any of the books on the list.

The managing editor for English language newspapers, Ben Opolot, said the promotion is in line with Vision Group’s mission of enhancing society by providing knowledge.

“Since knowledge is power, we encourage every Ugandan to participate and take advantage of this opportunity,” he said.

Opolot added that the partnership is intended to make very critical books available at affordable rates.

“For example, if you are an employer, we are giving you an opportunity to get professional books for in-house training and skills teaching,” he said.

It is also a chance to access education material at affordable rates for school-going children, while for those into research, it is a chance to access literature that they have been looking for.

Sunday Vision editor, Dr Charles Wendo, said it is a way to give back to good readers.

“We know that Sunday Vision audiences are into in-depth reading. The drive is aimed at encouraging the reading culture because through reading, we learn and grow and we ultimately get knowledge,” he said.

RELATED ARTICLES

Vision Group in line for Superbrands awards

Vision Group in tree planting campaign

Vision group sponsors Uganda Olympics team

The statements, comments, or opinions expressed through the use of New Vision Online are those of their respective authors, who are solely responsible for them, and do not necessarily represent the views held by the staff and management of New Vision Online.

New Vision Online reserves the right to moderate, publish or delete a post without warning or consultation with the author.Find out why we moderate comments. For any questions please contact digital@newvision.co.ug

  • mail
  • img
blog comments powered by Disqus
Also In This Section
The beauty and the beast at Makerere University
Makerere University is one of the few remaining areas of Kampala that is still left with old indigenous trees....
Minister Kutesa meets Indian Premier Modi
The foreign affairs minister Sam Kutesa is leading a delegation on cabinet ministers and government officials on a five-day official trade mission to India....
Kyambogo admits 12,000 private students
KYAMBOGO University has admitted over 12,000 students under the private sponsorship scheme. This is on top of the 900 students the university admitted under the government sponsorship...
KCCA receives multi-media tracking system
Chinese Telecommunications Solutions Company, Huawei Technologies Company Ltd, has donated a multi-media tracking system to Kampala Capital City Authority....
Cassava to replace matooke as Uganda
CASSAVA will soon be Uganda’s staple food replacing matooke according to scientists...
Judiciary commended for fight against corruption
THE Anti-corruption Court mid this month convicted Kashaka to 10 years and 10 days in imprisonment for causing a sh4b financial loss to government...
Should voters be given poer to recall their MPs?
Yes
No
Can't Say
follow us
subscribe to our news letter