Business
Uganda shines at Berlin tourism exhibition
Publish Date: Mar 12, 2014
Uganda shines at Berlin tourism exhibition
Ugandas stall. PHOTO/David Mugabe
  • mail
  • img
newvision

By David Mugabe in Berlin

Uganda was the fifth best exhibitor at the just concluded ITB Berlin tourism exhibition among 10 African countries.


The Uganda’s stall in Berlin measuring 120 square meters was the biggest ever in recent years. The number of walk-in visitors marched Kenya’s which occupied almost a similar space.

The elegant exhibition stall housed private tour operator who showcased artwork of the rare mountain gorillas, Uganda Waragi gin, artifacts, and images of games and a full time running video playing a documentary of the Ugandan tourism story.

Stephen Asiimwe, the chief executive officer, Uganda Tourism Board acknowledges that should the industry pull in one direction and marketing is funded, Uganda will even do better.

 “Uganda will prosper in tourism, we just need to tweak a few things,” noted Asiimwe adding that the industry is everybody’s business.

Other countries in the top ten included Burundi and Rwanda.

At a dinner hosted by Ugandan ambassador Marcel Tibaleka, UTB board chairman James Tumusiime noted that as part of efforts to actualize the industry’s full potential, foreign missions need to be fully integrated into the game especially because the largest groups of high spenders are from Europe and America.

“Now that things are improving, we need to do more with our foreign missions,” noted Tumusiime recounting the “miserable state” he found the Italian embassy a few years ago.

Jessica Eriyo, East African Community (EAC) deputy secretary general praised the single visa initiative that was also jointly launched in Berlin but advised that it is time Uganda cashed in on her regional stabilizing roles.

“Uganda gives a lot of leadership in the region, we need to see more linkages and value,” said Eriyo.

 

The statements, comments, or opinions expressed through the use of New Vision Online are those of their respective authors, who are solely responsible for them, and do not necessarily represent the views held by the staff and management of New Vision Online.

New Vision Online reserves the right to moderate, publish or delete a post without warning or consultation with the author.Find out why we moderate comments. For any questions please contact digital@newvision.co.ug

  • mail
  • img
blog comments powered by Disqus
Also In This Section
Bunyoro advised to grow more coffee
Bunyoro Kitara Diocese Bishop, Nathan Kyamanywa has urged people in the sub-region to grow more coffee if they are to improve their household incomes and live better lives....
CEOs to parliament: Stop politicking and address country’s economic concerns
Chief executives of leading industries have called for a structured engagement with government especially parliament to ensure the legislature focuses on the country’s economic needs....
Museveni launches construction of Soroti fruit factory
CONSTRUCTION of a multibillion fruit processing factory based in Soroti district has been launched by President Museveni with emphasis to grow more fruits...
Finance regrets lack of support to innovators
Finance minister Maria Kiwanuka has regretted that young innovators have been left to fend for themselves many times lacking the opportunity to interface with venture capitalists and possible financiers for their brilliant ideas....
Museveni to launch Soroti Fruit Processing Factory
President Yoweri Museveni will today launch the proposed fruit-processing factory in the Eastern region, which Government expects to boost employment figures and also create a viable market for the fruits, especially mangoes and oranges of Teso farmers....
Uganda
Uganda oil industry has entered the most crucial and most lucrative phase, energy ministry officials have said....
Should bride price be made optional?
Yes
No
Can't Say
follow us
subscribe to our news letter